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shopping on the internet has a lot of advantages, of which the most important is perhaps its convenience. people don't have to waste a lot of their energy and precious time to go from one shop to another to choose the commodities they like. this is especially desirable to the old, the sick and the busy people who cannot go to the shops in person. the goods come in all shapes, sizes and colors on the internet. all they need to do is to sit in front of their computers and click the mouses. the commodities they order will be delivered to them promptly.
however, shopping on the internet also has its disadvantages. the first disadvantage is that the consumers can't see the goods or try them on personally. sometimes, the real goods may not be the same as what they have seen on the computer. the second disadvantage is that some shops on the internet are not registered. they will never deliver anything to you after they get the money from you. once cheated, you will find that you have nowhere to go to complain.
随着互联网的发展和电脑的普及,网上购物已经成为我们生活中司空见惯。这里的消费者几乎可以买到所有他们需要的。
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继收购乐宁(上海)教育中心、戴尔国际英语后,以朗文品牌和新概念英语教材享誉中国的培生集团近日再出重拳,用1.45亿美元现金收购了华尔街英语(中国)所有股权。而这也引发了投资界对教育并购的大力关注。
“教育是国内重要的消费领域,具备巨大的潜力,未来必然会出现行业整合者,而经过去年一年非常火暴的投资培育,如今的教育行业正在呈现出并购投资加速的态势。培生集团的此次收购只不过是其中的一例而已。”英联投资执行董事孙涛在接受《中国联合商报》记者采访时如此表示。
事实上,除了培生集团,新东方教育科技集团也一直在寻找并购良机。而北京铭师堂考试培训学校和长春市同文高考培训学校,便是新东方并购的得意手笔。另外对并购虎视眈眈的还有诺亚舟和正保教育集团以及巨人教育集团等。其中诺亚舟收购了博英教育,正保教育集团收购了英能培训网、东方育才。
对此种种,美国中经合集团合伙人熊伟在2009(第二届)中国教育产业创投发展时代峰会上甚至认为,2009年中国教育行业将迎来并购高峰,同时也会有更多细分领域中占据领先地位的发展期或扩张期教育企业获得投资。
细分领先企业被看好
“不管怎么说,呈现出清晰可信的盈利模式始终是说服投资者的关键,这体现在靠并购扩张的企业更是如此。我觉得在这个方面各细分领域中的领先企业通常都做得相对不错。”考试和教育服务供应商ata公司的董事长马肖风对《中国联合商报》记者分析说。
综观投资界的几次大手笔投资,在这方面的表现也可谓是淋漓尽致。“通过软件和互联网技术,将教育标准化,积累化。然后大建渠道,搭平台,进行广泛复制。”这是英联看好安博教育集团,也敢于斥1.03亿美元巨资投资的重要原因。而正是有了这个好的赢利模式,安博集团通过并购,建立各地省级区域中心的行为才被认可。
最近斥资1.45亿美元收购华尔街英语(中国)所有股权的培生集团也是这样。“华尔街英语现在是国际高端英语教育培训细分领域的品牌,华尔街英语(中国)也通过并够在北京、上海、广州和深圳等7个城市建立了39家培训中心。它们的业绩显示,在2006至2008年间,华尔街英语(中国)年平均销售额增长率超过40%,今年预计销售额将达7000万美元。”
“作为上市公司,我们也在寻找并购方面的投资机会。对并购项目来说,除了要有一个好的商业模式之外,我们也看重一些内容和它的服务,毕竟如果没有好的内容,学员最终也不会接受。另外,在学习问题的时候能够提供很好的帮助、完美的服务也最关键。”在纽交所上市的正保远程教育集团副总裁郎元鹏如此向《中国联合商报》记者表示。
对此,盛景网联培训集团董事长彭志强深有同感:“教育行业的市场化运作非常快,其中最重要的一个方式就是并购。目前我们已经投资了清华科技园、清华紫光等,并且也要扩大到二十个城市,未来要达到50个甚至100个,另外我们还要开发在线学习系统,通过资本的纽带和品牌的纽带进行链接,从而走向品牌管理的规模化。”
“精耕细作”是关键
作为“vc布道者”,智基创投总经理陈友忠认为金融危机下,教育企业并购经营更需要“精耕细作”。陈友忠在接受《中国联合商报》记者采访时透露:“智基与上海一家专注于幼儿软技能培养的幼教机构已基本谈妥投资条款,只待法律文件最后完成,本次投资规模为500万美元。”
而摇篮网总裁高翔也向《中国联合商报》记者透露:“我们正在完成从网络媒体向婴幼儿网络教育转型。为此我们还在探寻三岁幼儿上网的可能性。”
对此,学科网ceo陈学艺认为,并购后的精耕细作主要体现在两个方面:一个是整合,另一个是创新。“现在中国有很多做教育的公司,在获得了大笔的资金后,开始不停地并购。而并够的方式就是‘大鱼吃小鱼,小鱼吃虾米’。这种情况下,创新就非常重要。这里的创新除了指公司并购后在形态上发生变化外,更重要的是要从各并购企业的内容上下功夫,至少得保证并购后企业品质不变。”
启明创投副总裁黄涛对此表示关注:“很多教育企业在融到资以后,开始寻找并购机会,而后的管理往往跟不上。要知道管理是需要精细化的,说到底体现的是企业的核心竞争力,因此必须精心做好、做透。”
ezcapital的最新统计显示,教育产业多个细分行业并购前景广阔。从教育行业各细分市场融资金额来看,职业教育获得投资金额最高,融资总额为7.82亿元人民币(约合1亿美元),占教育培训市场融资总额的48%。其次分别为教育投资4.85亿元人民币(约合6928万美元)、学历教育投资2.49亿元人民币(约合3550万美元)。
■记者观察:在“灰色地带”游走
教育产业在中国经过十年的发展,已经极具投资潜力无可争议。但这并不意味着教育产业的投资就没有任何问题。
“我看教育投资有几年的时间了,但一直没有下单。很大一个原因是,目前很多民办大学或者教育培训机构,仍然处在一个法律的灰色地带。比如国家的教育法,强调鼓励民营资本进入,但是教育本质上仍被定义为一个非盈利机构。”开投基金合伙人陈洪武如此表示。
根据陈洪武的说法,现在包括很多的教育公司上市,在利润的转移方面,采用了一些协议的方法,如果严格去按法律约束,这里面就隐藏着很多风险。所以,大部分的企业就只能在这个灰色的地带当中去寻找到一些好模式。“我觉得这里头是有风险的,而且很可能会影响整个教育领域未来的投资发展。”陈洪武说。
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请参考下面的信息,并结合就的观点些一短文,谈谈你的看法。
1. 方便,可以在家买东西,不受时间限制。
2. 有很大的商品信息,可以买到当地没有的商品。价格较便宜。
3. 买货容易退货难;实物和图片有差距。
4.网络支付不安全。
提示词:实物:materiai object
now internet shopping is more and more popular in the world. it’s a new way of shopping. it has lots of advertages.the most important is convient. you can shop whenever you like because the online shop are open 24 hours a day. it is often to buy goods and it is also easy to find the things that youcan’t buy in the shop . besides,it’s cheaper .
but “ every coin has two sides.” so is internet shopping. you can’t see the material objects or check their quality. usually the pictures are more beautiful than the goods. so when we get the goods and don’t like them, they sometimes are not easy to give back. what’s more , it’s not safe to pay through the internet.
【参考译文】
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网购的看法的英语作文【一】
with the development of the internet and the popularization of computers, shopping on the internet has become a commonplace in our life. here consumers can buy almost everything they need.
shopping on the internet has a lot of advantages, of which the most important is perhaps its convenience. people don't have to waste a lot of their energy and precious time to go from one shop to another to choose the commodities they like. this is especially desirable to the old, the sick and the busy people who cannot go to the shops in person. the goods come in all shapes, sizes and colors on the internet. all they need to do is to sit in front of their computers and click the mouses. the commodities they order will be delivered to them promptly.
however, shopping on the internet also has its disadvantages. the first disadvantage is that the consumers can't see the goods or try them on personally. sometimes, the real goods may not be the same as what they have seen on the computer. the second disadvantage is that some shops on the internet are not registered. they will never deliver anything to you after they get the money from you. once cheated, you will find that you have nowhere to go to complain.
网购的看法的英语作文【二】
nowadays, with the ever rapid development and increasing popularity of the information technology , shopping on the internet has been a fashion, especially among the youngsters.
online shopping has made our daily life more convenient and comfortable. for example , shopping on the internet can save students a great deal of time on the way between home and store, so they would be able to concentrate more time and energy on their academic work. the internet has shorten the distance between manufacturers and consumers and thus we can even buy goods in other countries .on the other hand , lack of the face to face deal makes online shopping less reliable and trustworthy. what’ s more the delivery will increase the risk of items’ damage.
in my opinion, shopping on the internet is an irreversible trend. more and more people will be accustomed to it. it will be much more popular in the near future. and at the same time we should take some measures to make it perfect.
网购的看法的英语作文【三】
with the development of e-commerce, shopping online becomes a new way of shopping which is getting more and more popular. many citizens are likely to shop through internet nowadays.
generally speaking, shopping online offers lots of advantages with its convenience the most prominent. there are many commodities on the internet where you can search whatever you want. besides, you just click the mouse can you get all information you want, so that you don’t have to go to the shop personally. in addtition, the commodities on the internet is usually cheaper than the stores which can save much money.
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网上广撒作弊帖
2002年下半年开始,有人在网上帖子,出售英语四级考试答案。同时,重庆市部分大学校园里,也有人在散发可提供四级英语考试答案的小广告。
帖子撒出后,浙江、河北及重庆一些高校的学生纷纷与重庆某高校学生胡某联系。在孔某的关照下,胡某负责搜集网上回复的求购消息。为交易方便,胡某还购买了专用联系手机,设立了邮局个人信箱和银行账户。求购人员购得了答案,胡某等人就通过个人信箱和银行账户接收邮包和汇款。
冒充监考教师作弊
撒“作弊帖”的人是孔某,西南农业大学英语教师。
“教师可以提前1小时领取试卷”。早在2002年6月,孔某就发现英语四级考试中这一管理漏洞。在这期间,可以做出答案,然后通过网上,赚取金钱。孔某正是抓住这个机会开始作案。
为方便作案,作为监考人员的孔某,私下将同场监考人员替换,由同伙冒充监考老师与她同场监考。
2002年12月全国英语四级考试,孔某事前笼络大学生、研究生进行了做题、卖题等分工安排。考试当天,孔某提前领取考卷后到女厕所拆封,用电话将作文题目和要求通知在读研究生徐某、王某等人,让徐某、王某等人做好答案后,通过网络在考前发送给求购者。然后又安排在校生陈某等人将试卷拿去复印,由在读研究生杜某等人做好语法、填空、阅读理解题目,并将答案在考前通过网络发给买家。
去年12月,孔某等人再次故伎重演。不但通过网络,连手机短信也利用起来接收答案。
全国数百学生舞弊
去年12月27日,杭州市公安局查获浙江某大学学生郭某从重庆一自称“杨老师”的女子处购得全国大学英语四级考试试题答案,经教育部认定,该答案的准确率为85%左右。此后,从郭某处联系购买答案的有110人左右,郭某共收到20万余元赃款。
重庆市公安机关迅速侦查,破获了这起倒卖全国大学英语四级考试试题和答案案件,并抓获了该团伙成员。
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online shopping has made our daily life more convenient and comfortable. for example , shopping on the internet can save students a great deal of time on the way between home and store, so they would be able to concentrate more time and energy on their academic work. the internet has shorten the distance between manufacturers and consumers and thus we can even buy goods in other countries .on the other hand , lack of the face to face deal makes online shopping less reliable and trustworthy. what’ s more the delivery will increase the risk of items’ damage.
in my opinion, shopping on the internet is a irreversible trend. more and more people will be accustomed to it. it will be much more popular in the near future. and at the same time we should take some measures to make it perfect.
如今的快速发展和信息技术的日益普及,网上购物已经成为时尚尤其是年轻人。
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nowadays, computer has been an important part of people's life. they can use computer to work and talk to their friends and families. as for me, i like shopping online. i can compare the price and then buy the best one. i will use my mother's cell phone to pay the bill. it is so convenient. online shopping saves a lot of time.
如今,电脑已经成为是人们生活的重要组成部分。人们可以使用电脑来工作,跟他们的朋友和家人聊天。我喜欢网上购物。我可以比较价格的高低然后买到最好的。我会用我妈妈的手机支付账单,这很方便。网上购物可以节省很多时间。
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网购的好与坏英语作文一
nowadays with the ever rapid development and increasing popularity of the information technology , shopping on the internet has been a fashion especially among the youngsters.
online shopping has made our daily life more convenient and comfortable. for example , shopping on the internet can save students a great deal of time on the way between home and store, so they would be able to concentrate more time and energy on their academic work. the internet has shorten the distance between manufacturers and consumers and thus we can even buy goods in other countries .on the other hand , lack of the face to face deal makes online shopping less reliable and trustworthy. what’ s more the delivery will increase the risk of items’ damage.
in my opinion, shopping on the internet is a irreversible trend. more and more people will be accustomed to it. it will be much more popular in the near future. and at the same time we should take some measures to make it perfect.
网购的好与坏英语作文二
with the development of the internet and the popularization of computers, shopping on the internet has become a commonplace in our life. here consumers can buy almost everything they need.
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with the popularity of the internet, more and morepeople do shopping online. without going out of their home, they may look forwhatever items they want and pay online only by clicking the mouse. a couple ofdays later, the goods they buy online will be delivered at their frontdoor.
as for this new phenomenon, people have differentideas about it. some think that doing shopping online is time- andenergy-saving. people can buy anything at anytime they like without a computerhooked onto the internet. they may say good-bye to the exhausting journey ofsearching. while others believe that they cannot touch, smell, or taste whatthey want. they don’t feel certain about their choice. besides, they doubtwhether the companies will deliver the right items at right time to a rightplace.
in my opinion, shopping online is convenient indeed.but we should be very careful when we decide which item to buy and with companyis trustworthy. additionally, we should guard against the hackers who intend tosteal our account passwords。
withthe development of technology, online shopping has become popular in people’sdaily life. as many of us might have witnessed, more people are buying productsthrough the internet. and to facilitate online purchase, stores providepictures of their products together with other illustrations on the websites.besides, online products range from small items such as clothes and books tolarge ones like computers.
undoubtedly,online shopping has brought us many conveniences. yet its potential dangers tothe consumer could not be ignored. one possible risk is that consumers mightnot get the exact product they want because the information provided might notbe enough or reliable. for a simple example, a consumer who wants tobuy a pair of shoes might end up getting a pair with desired style but unfitsizes. after all, people have to try themselves when buyingclothes or shoes. moreover, if consumers do not pay attention to thecredibility of online stores, they might get cheated.
therefore,consumers should firstly be aware of the credibility of an online store.secondly, people should not jump on the bandwagon because not all onlineshopping brings about convenience. instead, they have to make their ownjudgment as to the kind of products that could be bought online. thus, theycould avoid possible trouble caused by inadequate or inaccurateinformation provided by an online store.
随着互联网的普及,越来越多的人在网上购物。没有走出自己的家,他们可以看看他们想要的任何物品和网上支付只能通过点击鼠标。几天以后,他们在网上购买的商品将被交付在他们。
对于这种新的现象,不同的人有关于它的。有些人认为,做网上购物的时间和节能。人们可以随时购买任何没有computerhooked到互联网。他们可能会说再见的累人的旅行搜索。而另一些人认为他们不能触摸,气味或味道,他们想要的。他们对自己的选择感到不确定。此外,他们怀疑该公司会在合适的时间向客户提供正确的项目。
在我看来,网上购物确实方便。但我们应该非常小心,当我们决定购买与公司值得信赖的东西。此外,我们应该防范黑客有意偷窃我们的帐户密码。
随着科技的发展,网上购物已经在人们的生活中变得流行。很多人可能会看到,越来越多的人通过互联网购买。和方便网上购买他们的产品,店providepictures一起对网站的其他插图。此外,在线产品的范围从小型物品如衣服和书一样大的电脑。
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almost immediately, the mother turned on the computer on taobao, wow! a lot of beautiful clothes! looks like from the picture and the quality is very good, the price also cheap. sure.but east west see mother, finally took a fancy to a pink quilted jacket, point into a look, the price and freight is much cheaper than clothing store. mom also looked at the "customer reviews" this column, a lot of people said the dress of good quality. mother then at the size, also picked up a ruler measured in own body, and finally picked l, then into the basket, at last, through online bank to pay the money.
looking at mother excited appearance, i think online shopping is a convenient and affordable. i believe online shopping will become more and more popular among people.
妈妈常常抱怨服装店里的衣服太贵,质量又差劲。所以妈妈很少去服装店买衣服,又三天两头说没衣服穿了。我看到姑姑在网上买衣服,于是提醒妈妈也可以在淘宝上面买啊,妈妈恍然大悟:“是啊,我一直在当当网上买书,都不错的。那衣服也可以的啊。我去试试。”
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